Single Product Launch

Single product auction launches are managed through the eBay Channels Manager. Once the eBay channel is activated for the product, there are two steps to launching its auction.

Path: Back Office > Product > Channels > eBay

Product Setup

Each product you wish to auction has a defined list of eBay criteria that must be set as its default characteristics. These can be changed on a product-by-product basis. Some field options will not be available until you have activated your eBay account. The information is organized according to:

Note: Auction product setup data can be imported in bulk by using the Product/SKU template.

Follow the steps below to setup a product in the eBay sales channel.

Step	Action
1	Select the Active option when you are ready to make the product available for auction. Status - This is specific to the product and channel active status. If set as "Active" this product is available to launch on the eBay Channel. If set as "Inactive" the product is not available to launch on the eBay Channel. General Hidden Text - Not Used Specific Hidden Text - Not Used
2	Select the Account and Site that the product is to be listed. The ePID is optional but references eBay's internal product catalog. eBay Account - More than one eBay account can be set up for this channel. See Implementation Guide for Account Set up Instructions. This will set the default for this product and can be overwritten while launching an auction. eBay Site - An auction can be launched to either the eBay Main Site or to the eBay Motors Site. This will set the default for this product. ePID - Click on the icon to perform a search for a product ID that correlates with eBay standards. Brand and MPN: Most categories require entry for this information. UPC, ISBN, EAN: optional lfields
3	Complete the Auction Information as described in the field descriptions below. Title - The title represents the title of the auction when launched for that specific product. Typically a consultant has mapped this value to the eBay template as a source of information for the auction title. (eBay limitation of only 55 characters) Subtitle - The subtitle could also be used as a subtitle of the auction when launched for that specific product. A consultant can map this value to the eBay template as a source of information for the auction. Description (required if not using a template) - You can use the standard fields on the channel, one being description, or use a template. One of the two are required. It is standard to use a template and not the description to allow the client more flexibility in how they visibly present their auctions. Template (required if no description) - The eBay template is comprised of various "static" content areas (i.e., shipping policies, payment policies, etc.) as well as dynamic pulls of information from the product attributes themselves (product type attribute information, additional descriptions, additional images, etc.). Work with your implementation consultant to define the structure of the template or to request additional templates you wish to use. When creating and/or editing templates, it is recommended that you reference the eBay guideline: http://pages.ebay.com/help/policies/listing-javascript.html Note: Updated template information is not refreshed during a live auction. Duration - Specifies the length of time you want the auction to be listed. This sets the default for the product and can be overwritten while launching an auction. Type - Specifies the type of auction to launch. Chinese (Standard Auction) - Traditional bidding auctions with option for buy it now. Store Only Fixed Price - Only launches in eBay store for Fixed Price. Automatically Relist - This flag relists an auction automatically if it expires with no winner. Once relisted, the newly-created auction uses the current eBay channel defaults versus the previously ended auction information. For example, if you changed the Buy-It-Now price of an item from the time the first auction launched to the time the auction relisted, the newly relisted auction displays the updated price. Category 1 (required) - Default category in eBay to launch auctions for the product. Category 2 - Optional second category in eBay to launch auctions for the product. Store Category - If you have an eBay store, this aligns the auction to the eBay store specific category when listing. Picture URL - This can be used to store a reference picture for the product specific to eBay. You must use the fully qualified absolute URL. EX: http://www.office.coresense.com/picture.jpg. (The EPS column is a non-functioning column.) Condition - Once a category is assigned, the condition is listed as either New, Used, or For Parts. Return Policy - You can attach specific return policies for a product. Once created, they are made available from this drop-down. Add a new return policy instructions.
4	Complete the Pricing and Payment Information as described in the field descriptions below. Sales Tax Rule - Selection of a Sales Tax rule for the product to be applied to the eBay listing. If using eBay Express, this field is required. Payment Methods - Select all acceptable payment methods for listing. eBay requires a PayPal account, also needed for test auctions. PayPal Account - Required if PayPal account is available as a payment method. Identifies the sellers PayPal account. Accounts are setup in System Settings > Technical Configuration > PayPal Accounts. Require Immediate Payment - Will force user to use PayPal for immediate checkout. Minimum Offer Price: Starting price for a bid. Best Offer Auto-Accept Price: Price accepted for a best offer. Non-Auction Pricing - Setup for Fixed Price Items (Buy It Now)) is entered at the product level under Pricing tab > eBay. Payment Information - Displays any specific payment details to appear in eBay's payment instruction window. This field supports the use of HTML.
5	Complete the Shipping information as described in the field descriptions below. City, State - This is the ship from address. Country - This is the ship from country. Zip Code - I dentifies where an item is located, per eBay, this is required to allow listings to show the Fast ‘N Free icon. Will Ship To - Options include United States only, Worldwide, or U.S. and a selection of countries. Domestic Shipping 1- 3 - eBay specific shipping options available for selection. They are mapped on the eBay Channel (System Settings > Channels > eBay > Shipping Method Mapping) to CORESense client shipping methods set up. Fixed Price - The flat rate charge for shipping (recommended). Note: Even if the selected shipping method has an assigned flat fee, you still need to enter a fixed price amount. Additional Item Fixed Price - Shipping cost for each additional item purchased in auction. International Shipping 4 - 6 - eBay specific shipping options available for selection. Will Ship To - Select a region and then exclude specific regions per shipping method. For example: Select Asia as a will ship to region, and then exclude Iran and North Korea from the list of ship-to regions. Fixed Price - The flat rate charge for shipping (recommended). Additional Item Fixed Price - Shipping cost for each additional item purchased in auction. Terms - Item specific. Handling Time - Internal handling time client would like noted on listing. (Usually required by eBay.) Domestic Insurance Option - Denotes option available and fee for option. This is an eBay option. International Insurance Option - Denotes option available and fee for option. This is an eBay option. Rate Tables - Select to use eBay provided rate tables for shipping costs. Shipping Weight - Enter product weight to determine cost for Rate Table.
6	Select any extra eBay Auction Extras you want for the product listing. Below are eBay specific items that, when selected, often result in clients INCURRING ADDITIONAL FEES. Please see eBay Help for specifics on these standard eBay offerings. Bold Great Gift icon Gallery Gallery URL Featured Plus Private Auction Highlight Home Page Featured
7	Click Update when done with this screen to save your changes. Click Reset to cancel.
8	Add additional recommended specifications for an item using either eBay-defined specifics for the selected product category or create your own Custom Item Specifics. Selecting eBay-defined requires no additional information.
9	Custom Item Specifics require that you enter the new Name for the type and a related Value. Multiple specifics can be added. Click Update.
10	Click on the Create Auction button at the top of the screen to list your product on eBay.

Inventory Assignment

Once you click on the Create Auction button, a Step 2: Choose Auction Attributes window displays allowing you to review the product information before pushing it out to eBay. It also includes two additional sections, Inventory Requirements and Create Auction, which need information to complete the section setup.

Step	Action
1	Review all of the information entered for the product and make any necessary changes. Click Update under the Item Specifics section to save any changes.
2	Determine which method you want to use for your inventory: Reserve or Do Not Reserve for the auction. Reserve Inventory = the physical inventory count will be reduced when an auction is launched. If it is a configurable product, the specific configuration will be placed on reserve. EX: Small/Red/Sweater. Do Not Reserve Inventory = the physical inventory count will not be reduced until the order is fulfilled. Note: If there is currently no quantity listed under the Available column, the Reserve Inventory option is not active. If the product is fulfilled via drop-ship, there is no need to reserve inventory.
3	The Create Auction section identifies per Auction, the Auction Quantity and any staggering of the auctions if more than one. Note:If you have selected Chinese Auction (Standard), only one quantity will be launched per auction regardless of the quantity you input per auction.
4	Enter a Date and Time in the Schedule field that you want the auction to launch. Click Schedule to save entry.
5	Click Submit Auction to eBay when you are ready to launch. This opens eBay's "sandbox" environment in which you can review the display and information details of your product. Caution: eBay does not allow any links to your company email or website from an auction listing.